Capital Region SBDCSacramento SBDC

How to SEO like a Pro

How to SEO like a Pro

Tuesday, September 15, 2020 10:00am to 11:30am

Join us as we discuss the basics of Search Engine Optimization (SEO). Get over a dozen helpful tips to get you started –- or take your SEO strategies to the next level.

Presenter:  Zack Barton, SBDC advisor and owner of Barton Interactive in downtown Redding since 2014.  Zach leads a full-service web design agency by managing web design and development, digital marketing, and other projects establishing businesses’ online presence.  Zack has served clientele including: Eddie Bauer, Wells Fargo, The Vitamin Shoppe, T-Mobile, Elie Tarahi, Skechers, Bethel Church, and more.

By the end of this presentation, you will have enough of a basic understanding of SEO and local SEO to help improve your site’s search visibility and traffic.  You will learn 15 actionable and practical steps to help you out no matter where you are at on your SEO journey.

Topics Covered:

  • SEO and Local SEO Defined
  • Local SEO Recommendations
  • Beyond Local SEO Recommendations
  • Conclusion
  • Final Questions



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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.